A brands & agencies edition of the Big Screen Hack — held at Cannes Lions, June 2026. Brand teams pair with AI-native filmmakers to ship a cinematic brand film in 48 hours. The brief drops from the festival stage; the films play across the week. Announced live from the Cinéum stage in May.
Brand teams bring the brief. AI-native filmmakers bring the craft. Pairs work together over 48 hours to ship a cinematic brand film — not a 15-second hero cut, an actual short. Best work plays across Lions week and feeds into our partner channels.
Headline partners from the Cannes 2026 programme get first refusal on Brand Hack pairings — a way to put your tools directly in front of the agencies and brands you want in your funnel.
One theme drops at the Lions opening. 48 hours on the clock. Submissions are short films — story-driven, cinematic, brand-integrated. Three categories: Best Brand Film, Best Use of AI, Audience Award. Winners screen across Lions week.
The two-track format stays the same: brand teams who want to ship a tool alongside the film can do that on the Builder track in parallel — same room, same theme, paired with engineers from our partner labs.